The holidays are a crucial time for retailers to meet their year-end budgets, and wineries are no exception. Many turn to marketing strategies ranging from the simple to the complex to help them drive holiday sales. At their core, successful marketing campaigns drive sales by answering the unique needs of the customer.
Heron Hill, home of one of "The World's Most Spectacular Tasting Rooms," (Travel and Leisure Magazine, July 2009), generously contributed a case of their 2006 Ingle Vineyard Riesling. Retail Value $216.00.