2012 Redux: Craft Wine, What the Wine Industry Can Learn from Craft Beer Jules Van Cruysen December 31, 2012 Features Editor's Note: Contributor Jules Van Cruysen has some advice for wine producers: take a page out of the craft beer playbook. Innovation, collaboration, and risk-taking have united the craft beer industry and created a burgeoning market of passionate consumers. Can wine producers mobilize consumers in the same way? –Tom Mansell, Science Editor
Craft Wine: What the Wine Industry Can Learn from Craft Beer Jules Van Cruysen April 2, 2012 FCG, Features 20 Comments The wine market is crowded. There are thousands of wineries all trying to tell a story about what makes them different. It’s a story that wine buyers and potential customers are getting bored of.
