What happened? Why are wine iPhone apps not succeeding when other niche apps like Foodspotting are doing so well? I needed to understand and have spent the last four months analyzing the challenges.
Editors' note: To close 2011, Palate Press: The online wine magazine will be featuring some of our top stories from the past year. Our second piece comes from Paul Mabray, Chief Strategy Officer of VinTank: Digital Think Tank for the Wine Industry, highlighting the most promising mobile wine apps by category.